"You cannot tax your way out of a crisis."

Richard Tice is a British businessman and politician, best known for his leadership of Reform UK, formerly the Brexit Party prior to Nigel Farage. A prominent advocate for Brexit, Tice played a key role in the campaign for the UK's departure from the European Union and was elected to Parliament in 2024. Since founding the Brexit party in 2018, Tice has been at the heart of a political movement that has upended politics going from 2% vote share in 2019 to 14.3% in 2024.

Prior to politics, he was the CEO of a housing development company in London. He later went on to author reports for think tanks into education policy and donate to the eurosceptic wing of the Conservative party. Using his considerable influence, he has helped to propel Euroscepticism to the forefront of UK politics.