From Karl Marx to Elon Musk many have claimed that in the right hands, technology is a liberating force for good. But there is increasing challenge to this notion, with figures from Obama to Tim Berners-Lee warning that Big Tech poses serious threats to autonomy and freedom. As a result, many now argue we need to escape from Big Tech and its addictive character. But it's unknown if this is achievable. Critics argue Big Tech, through algorithms and data, manipulates our actions and choices in every aspect of our lives, so that human autonomy has already been radically undermined. Opting out is almost impossible. And Cambridge studies show anti-tech platforms, claiming to combat Big Tech addiction, often only replicate it in another form.

Should we accept that technology has undermined our freedom and we are no longer in control of our decisions and behaviour? Do we need to evolve digital rights to resist manipulation and provide self-governance, and will this work? Or might breaking up or banning Big Tech be part of the solution, allowing us to claim back autonomy?

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